Overview
Transform existing sales channels by changing from engaging customers to connecting with businesses. Be inspired to create innovative ways and focus on building CRM for all sales channels - which are not part of the Swire/ Coca-Cola’s chain.
What we are looking for:
- Innovative and efficient ways to approach (but not limited to) Eating & Drinking (E&D) customers which are large scale via the proper contents and triggers, and solutions to gather customer information and connect with the right RTM (route-to-market) to help with product sell-in
- An integrated solution with methodology and tools to encourage and tracking customer execution (i.e. combo, reminder), promotion participation, result tracking and customer reward
- Identify resources or platforms which could help to empower customers and build strong bonds with Coca-Cola
Challenge File
digital-transformation-manifesto.pdf17/05/2022 - 11:34
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Recent Activities Feed
Tuesday, May 17, 2022
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